2016 - 2018 professional work

I've worked on a number of fantastic products and platforms over the past couple of years.

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However, no matter how much I'd love to show these off, many are covered by strict NDAs, are internally-facing and/or involves data that is sensitive to my clients.

While this means I'm unable to publish case studies in full, you can find a high-level sample of my most recent work, below.

Please contact me for more information. I'd be happy to chat through what some of these projects entailed.

 

2016-18 sample of work

  1. The redesign of a $7.8 billion FTSE 100 food brand's consumer-facing product (iOS and Android)
    • Objective: Modernize the UX and UI of a food ordering product — without jeopardizing order numbers
    • My Role: Audit existing product UI; integrate GVs Design Sprints; ensure new product UI tests positively prior to production
    • The Result: As of April 2018, the project is ongoing - but things are looking great!
  2. The UX design of a complex data viz/dashboard product for one of the world's most exciting tech companies
    • Objective: Leverage insights from the new dashboard to reduce code across the organization by sunsetting old websites
    • My Role: Collect goals and objectives; wireframe and test prototypes with end-users; design product UIs 
    • The Result: The largest deprecation of code across the company in years... hitting the primary KPI
  3. The redesign of enterprise and education-focused marketing web platforms for a multi-billion dollar tech-sector company
    1. Objective: Improve look and feel of the marketing platform; increase numbers of referral traffic to its online store 
    2. My Role: Lead the information architecture; wireframe concepts; test prototypes; lead the overall design of the UI
    3. The Result: A distinct increase in referral traffic to the store from the marketing site (and an increase in transactions)
  4. A new "Video delivery" workflow and platform redesign for one of America's largest multinational media companies
    • Objective: Deprecate old platforms; improve the end-to-end workflow by means of new product workflows and UIs
    • My Role: Lead user interviews, audited existing platforms; created and tested prototypes; designed new product UIs
    • The Result: Out-of-date platforms were depreciated in favour of the new video delivery product suite I'd designed
  5. Conducting innovation workshops for a U.S. business-focused, international daily newspaper
    1. Objective: Use Design Thinking to solve a complex problem around the future of digital advertising
    2. My Role: Curated and facilitated innovation and ideation workshops with key client stakeholders from across the business 
    3. The Result: A brand-new product was commissioned to be designed and built as a direct result of the innovation workshop